Gore™ Optifade™—The Science Of Nothing

Mud Motor

GORE™ OPTIFADE™ makes you unrecognizable in the eyes of your prey through the first technology of its kind based on the visual capability of ducks and geese. The GORE™ OPTIFADE™ Concealment Waterfowl pattern takes into account how ducks and geese see. Rather than a camo pattern that makes you look like your surroundings, like most every other camo pattern, OPTIFADE make the hunter appear to be “nothing”. GORE™ teamed up with the top biologists in animal vision and leading experts in military camouflage in attempt to develop a pattern that not only allows the hunter to hide; but to truly disappear.

HOW IT WORKS

Because birds are particularly sensitive to color and continuity with their surroundings, the Waterfowl micro pattern is as detailed as possible to confuse bird vision. The colors in particular have been manipulated to create a great deal of depth. Waterfowl hunting is done in a high contrast environment. Skylight from the horizon or light reflected from the water surface will shine through gaps in rushes, creating concentrated light spots. GORE™ OPTIFADE Waterfowl pattern is high contrast to be consistent with the environment and includes elements that are light in color and elements that are darker in color. While most patterns are designed as though the bird is on the ground looking at the hunter, the GORE™ OPTIFADE™ Waterfowl pattern takes into account that the birds are usually above the hunter in flight. Because birds are overhead and in motion, and not viewing the hunter horizontally, the macro pattern in GORE™ OPTIFADE™ Waterfowl is more vertical than camo patterns designed for ground prey.

GORE™ is only partnered with a handful of outdoor industry leaders such as Sitka, Benelli, Beretta, Tanglefree, Rig’ Em Right, LACROSSE and MOMARSH. Excel and Mud Buddy are proud to be included in this elite group and to be able to provide our customers with the most effective camo pattern for your


OPTIFADE™ Marsh



OPTIFADE™ Timber




HOW WATERFOWL VISION WORKS

Waterfowl hunting is done in a high contrast environment. Skylight from the horizon or light reflected from the water surface will shine through gaps in rushes, creating concentrated light spots.

Waterfowl have a large, almost panoramic, field of vision.

Their visual acuity is very good for an animal, though not superior to human acuity. However, they have low contrast sensitivity – an inability to see “edges” very clearly – and relatively poor depth perception.

Waterfowl have a fourth photo-receptor that allows them to see some colors that humans cannot see.

Because birds are overhead and in motion, and not viewing the hunter horizontally, the macro pattern in GORE OPTIFADE Waterfowl is more vertical than it is in patterns designed for ground prey.

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